Industry Talks: Mila Robert on “EGOTRIP”, quarantine radio, and the importance of having your “why”

Today we are talking to singer, producer, actress, painter, and all-around artistical femme fatale Mila Robert.

Singing and drawing from a young age, she went on to study photography in high school and then graduated from NATFA with a Bachelor’s Degree in Drama Theatre Acting. In recent years, she has been gaining popularity and earning people’s love while pushing a new and alternative sound untypical for Bulgaria’s current musical scene. On the verge of releasing her debut album, she is talking to us about her time during quarantine, the future of music, and… well, her ego trip.

1. How have you been coping as an artist (and also just as an individual) during the pandemic?

I’ve definitely had both ups and downs. Sometimes I feel very, very depressed and I don’t want to do anything, but other times I really like having these more casual and chill sort of days. I really miss being on stage, and I really miss going places. I’m scared of the possibility that nothing will be the same anymore… That terrifies me. But at the same time, I can see a kind of renaissance after all this. I believe that there will be more space for artists like me who are different in their field, especially here in Bulgaria.

2. How do you imagine the future of music?

I imagine that we are the future of music. Everything that we are doing right now with our computers, and with recording street sounds or anything else we like. The freedom to take whatever, sample it, and put it in your song — that’s amazing. I am so excited about the many possibilities there are. We can make new music out of recycled sounds! I’m also excited about having a band and playing music together in the “old” way. I think the future of music lies somewhere in the middle — a song that you can play with regular instruments and your natural voice, while the final production is still interesting and taking advantage of all the new features that are available for us to use.

3. How do you feel about concerts and events going online?

I hate that and I think it should be illegal. They should stop it with an order. [laughs] I’ve done two online concerts and I regret it a little bit, to be honest with you… It went well, but I feel like I gave away an experience that you can only truly feel if you go see somebody live. When I can’t see my audience and interact with people in person, I can’t receive their energy. I need their energy if I want to deliver an exciting performance. Doing a virtual concert — that’s like having sex with your clothes on. [laughs]

4. You are almost ready with your debut album called “EGOTRIP.” The launch party was going to take place on 11/11, but with the current situation, it has, unfortunately, been postponed indefinitely. How do you feel about this? Is there a new plan for the release of “EGOTRIP”?

I’m very confused. This album has been trying to come out of my belly for more than a year now. Now we actually postponed it for the second time. But we finally have an official release date and it’s December 6! Watch out on all platforms and please take an hour to listen to the whole album on some good speakers if you can. I love the album actually, even if no one else does… I’d still love it. [laughs]

the album art for “EGOTRIP” / by jawpains

5. What do you want your audience to experience with “EGOTRIP”? What messages or feelings are you trying to convey with your work?

I would love it if the album provokes people to ask themselves questions. I want us all to look deep into ourselves and to try and see ourselves from a different perspective. If someone is facing some struggles, I’d like to encourage them to wonder and to think about the root of their issues or struggles.

I’ve been making this album for the past 2 years, and it has helped me tremendously to create this type of relationship with myself. Every time I have some sort of problem, I am trying my best to pinpoint its source. I guess my album has a lot to do with mental health. But there are many other important topics too… Love, alcohol, our obsession with our phones and social media, our lack of belief in ourselves, and the fact that we’re constantly questioning every step that we take.

The topic of money is also in there. Or a situation that everyone finds themselves in — waiting for someone to call you and being harassed by the thought of this person. There’s also this heartache about someone cheating on their girlfriend with you. So there are a lot of different topics and messages throughout the album. Lastly, the last song reminds us that everything is going to be better than it is now.

6. What music have you been listening to on repeat during this quarantine?

I’ve been listening to a lot of Dua Lipa. But actually, when the quarantine started, I was in a period where I couldn’t listen to music, I couldn’t read books, I couldn’t watch movies. I was absolutely stressed out by the situation, and I was listening to a lot of radio. That was cute. I was in the countryside, and I was playing Jazz FM on the radio… This is where I was also getting most of my news regarding the situation.

So I was listening to Dua Lipa’s new album (Future Nostalgia), it was very nice. And then I fell in love with Joy Crookes. Oh, and Sofi Tukker! I was playing “Drinkee” on repeat for like 2 weeks every day. I felt very happy with their music. I would turn the speakers up and dance in my underwear. That was in June… A bit post-quarantine here in Bulgaria, but it was a lot of fun.

And then from July until the end of September, I was just listening to “EGOTRIP” exclusively. I couldn’t listen to anything else. We were working on the album every day, and because we were making music all day long, my ears would get very tired. If I want to be able to work properly on the next day, then I can’t listen to any more music once the workday is over. Actually now I am just beginning to listen to music again. And it’s hard… I want to fall in love with something, but it’s just so hard.

Mila Robert by Ivan Hristov

7. When all this is over, what is the first thing you’d like to do?

I would love to have a concert with a great audience. Actually, I’d love it if this concert is a festival gig where I can hear and enjoy other artists too. When my performance is over, I’d like to come down from the stage, and just have fun all night long, listening to good music. I believe this will happen in the summer of 2021. I’m hopeful.

8. As one of our early Evedo adopters, you are listed as an entertainer on our B2B platform. What is your motivation to be there?

I’m using the platform in order to reach new audiences and find new opportunities. I’m excited about having more projects which have to do with traveling abroad and working with people from different countries and cultures. I’d really like it if my work would take me around the world one day.

9. What is some advice you can give to other young people who are pursuing a career in the arts? Can you share some lessons you’ve learned as someone who has been studying and practicing not only music but also other mediums (photography, acting, painting) for more than a decade now?

I’ve learned that you have to be very strict about what you want. You have to be honest with yourself and with others when it comes to your “why.” Why is it that you want to create whatever you want to create?

You should figure it out for yourself — why do you want to do what you want to do (instead of doing anything else), and then do it for the rest of your life… or for as long as you want to. I’m sure that I’d like to be an artist for the rest of my life. We will see where this takes me… There is this quote from “How I Met Your Mother” that I love. It goes like, “If you’re really honest with yourself about what you want out of life, life gives it to you.”

You can find Mila here: Youtube, Spotify & Instagram.

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